Why it is different

Total cost of ownershipMonthly cost and go live versus integrating it piece by piece.

Assembling a complete commercial operation piece by piece costs between $12,300 and $36,400 per month: $3,600 to $10,900 in software and vendors, plus $8,700 to $25,500 in the three positions that operate them, from entry pay at the state minimum wage with payroll taxes to market salaries. Plus $13,500 to $180,000 one time in design and strategy. OMB AES covers it, runs it and costs 80 to 90 % less.

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What you get

Results, not one more tool.

Software and vendors

Website and hosting, forms, conversational AI care, analytics, search ranking, content, CRM and strategy: $3,600 to $10,900 per month, each one separately.

The people who operate it

Channel care, prospecting and follow up, content and social: three positions, $8,700 to $25,500 per month with payroll taxes and benefits.

Going live

Two to six months piece by piece, and longer for an ERP, whose implementation costs far more: ours comes in 70 to 95 % lower.

One subscription

Configured for your industry, run with artificial intelligence, predictable and deductible.

What it costs

What OMB AES delivers versus what it would cost to assemble piece by piece

A complete commercial operation: website, channels answered, CRM, content and prospecting. Public market references, approximate, monthly.

Piece by piece5 vendors · 5 platforms · 3 positions
$12,300 to $36,400 USD
per month
per month: $3,600 to $10,900 in software and vendors, plus $8,700 to $25,500 in the people who operate them (three positions, from entry pay at the state minimum wage with payroll taxes to market salaries). Plus $13,500 to $180,000 one time in design and strategy.
versus
OMB AES1 system · 1 subscription
Up to 80 % savings
 
against that budget, in a single monthly subscription, configured for your industry and run with artificial intelligence.

The budget that today is split among vendors becomes a complete operation, already running.

Piece by pieceGo live
2 to 6 months
A traditional ERP: 6 to 12 months

Quoting, contracting and integrating every vendor; designing the website; implementing the CRM; writing the strategy; recruiting and training. Every piece with its own calendar.

versus
OMB AESGo live
Days
With artificial intelligence running in days

One discovery session and the operation is configured: website, channels, CRM, strategy and artificial intelligence. The time the pieces take to coordinate is time in which your market is already being served.

Going live with OMB AES costs 70 to 95 % less than implementing an ERP, and it is measured in days, not months.

Full breakdown, line by line
What OMB AES delivers Market equivalent Market cost USD
Premium website: modern, sophisticated design, optimized for every device, with hosting, domains and continuous maintenance Web agency plus managed hosting $100 to $600Design of $6,000 to $30,000 one time, not included
Lead capture integrated into the CRM Formstack, Typeform Business $90 to $250
Conversational AI care: reception and qualification on your website Intercom Fin, Zendesk AI, Tidio AI $100 to $500Plus a charge per resolution
Visitor behavior analytics Hotjar, Microsoft Clarity $40 to $200
Ranking in search engines and in AI engines Semrush plus a consultant $1,750 to $5,250Tool at $250 and consultant from $1,500 to $5,000
Continuous editorial content, generated and published Copywriter plus content manager $1,500 to $4,000
Commercial management: CRM, conversations and projects, connected to your email and your calendar HubSpot Starter, Pipedrive, Salesforce Starter $20 to $100Per seat
The communication strategy of the business, alive and applied in every channel Independent consultant or brand and strategy agency $7,500 to $150,000One time, with no maintenance afterwards
People who operate the pieces: channel care, prospecting and follow up, content and social Three positions, from entry pay at the state minimum wage with payroll taxes to market salaries $8,700 to $25,500State minimum wage 2026 ($15 an hour) with payroll taxes ≈ $2,900 per position; at market, $4,500 to $6,500 plus taxes and benefits
Artificial intelligence that runs all of the above continuously No equivalent in the market —
Approximate monthly total, piece by piece Five platforms, five vendors and three positions, with no integration $12,300 to $36,400 USDPlus $13,500 to $180,000 one time in design and strategy

Third party public price references, taken from their websites in September 2026, in US dollars and rounded. They are approximate references for the United States market and vary over time and with the scale of the business; they are there to size the order of magnitude, not as a quote. The savings range compares a complete commercial operation (website, channels answered, CRM and prospecting) assembled piece by piece, including the people who operate it (three positions, from entry pay at the state minimum wage with payroll taxes to market salaries), against the OMB AES subscription that covers it and runs it. The products and brands mentioned belong to their respective owners; they are cited solely as a market reference to inform the reader, with no relationship, association or judgment about their quality. OMB AES plans and their current prices are at Plans.

How it runs

We take it on. Here is how.

123
01One session

How it is calculated

Third party public prices as of September 2026, market compensation and the 2026 state minimum wage with payroll taxes: approximate references for the United States market, in US dollars and rounded.

02In days

What it compares

A complete commercial operation assembled piece by piece against the OMB AES subscription that covers it and runs it.

03Every week

What it does not include

Ad spend, which is always yours, and larger scale plans, which are quoted case by case.

For leadership

What changes, in three numbers.

Tony Beckmann · Monthly savings

Up to 80 %

In monthly savings against the sum of licenses, vendors and positions that hold up your commercial operation today, with the people on the team already included.

Mike Silva · Go live

70 to 95 %

Below an ERP in go live cost: it is configured with your criteria in days and there is no implementation project to pay for before you can operate.

Romina Abreu · One invoice

1 subscription

Instead of five platforms, five vendors and three positions: one invoice a month, one party accountable and one single truth for your leadership.

Questions from leadership

What usually comes up before deciding.

Where do the figures come from?

From third party public prices, market compensation and the current state minimum wage with payroll taxes, as of September 2026: approximate references for the United States market, in US dollars and rounded. They are there to size the order of magnitude, they are not a quote.

Does the saving apply to any business?

The range is wide on purpose: a smaller company assembles fewer pieces; a larger one pays more for each. In both cases what changes the equation is the operation included.

Where do I see the plan prices?

On the plans page. Here we compare the cost of the complete operation, not the cost of one particular plan.

Combinations that add up

With Total cost of ownership, this goes further.

No piece works alone. Three combinations that add up with what you just read, and why.

B.I. reportsThe cost is compared against results measured every week, not against promises. Invoicing and collectionsOne of the heaviest budget lines in the total cost: included in the subscription. Google servicesThe ad spend is run from the system; one position less in the comparison.

Dozens of use cases, one single operation: hybrid when your team wants to decide, autonomous when it does not need to.

You choose how much the system runs and how much your people run, case by case. It all runs to the same standard and leaves the same record.

See all use cases →  ·  See Why OMB AES →

Your business deserves to run
at peak performance.

Book a demo: we look at your operation with your team and leave with a go-live plan.

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Live in days · Zero consultants · One system